What's so great about CBD? Why all the media hype?

Medical research conclusively demonstrates that both cannabis and hemp are extremely useful medicinal plants, a fact known and utilized by numerous cultures across the world and throughout the centuries. A few years ago, scientific research confirmed that CBD as one of the primary healing cannabinoids of hemp and cannabis plants, with a multitude of medical applications. CBD is the most prevalent cannabinoid in the hemp plant.

We are in the early stages of mapping out all the medical benefits of this incredible cannabinoid. What controlled studies have confirmed thus far is that CBD acts as an anti-inflammatory, anticonvulsant, antioxidant, antiemetic, anxiolytic, and antipsychotic agent in the human body. That's a serious number of anti-s, but it all adds up to a plant substance that is of enormous benefit in the treatment of a wide array of medical conditions, including pain, inflammation, arthritis, muscle spasms, anxiety, nausea, vomiting, epilepsy, and schizophrenia. It is also effective in treating psoriasis, eczema, and other skin conditions. Please note that we're pointing out just the tip of the iceberg here.

Ok, what is CBD? In plain English please.

CBD is cannabidiol, pronouncedˌkan-ə-bə-ˈdī-ˌȯl, one of over 100 cannabinoids found in cannabis and hemp (known as Cannabis sativa in Latin, in case you're wondering). CBD is the primary cannabinoid found in hemp.

A Cannabi-what?

Cannabinoids are the natural chemical constituents of cannabis and hemp. CBD is a primary cannabinoid of hemp and cannabis.

Other cannabinoids you may have heard of include tetrahydrocannabinol (THC), cannabichromene (CBC), cannabinol (CBN). Each cannabinoid has unique healing properties, and these are all found in the cannabis and hemp plant.

So exactly what do cannabinoids do?

Ok, this is the part where our pupils widen and our breath quickens! Cannabinoids, the natural chemical compounds of cannabis and hemp, interact with a large regulatory system in the human body called the Endocannabinoid System (ECS).

The ECS consists of our bodies' natural versions of cannabinoids, known as endocannabinoids and receptors. We have receptors in nearly every cell in the body, including all over the skin and in immune cells. The ECS is responsible for maintaining homeostasis in the body. Homeostasis is the perfect internal balance required for optimum health.

Perfect balance is what we're reaching for every day, and it's the driver for why we design our products the way we do.

What's the difference between THC and CBD?

CBD is the primary cannabinoid in hemp and one of the most well-known cannabinoids in cannabis, second only to tetrahydrocannabinol (THC) in paparazzi coverage. THC is the primary cannabinoid in cannabis, and it's the one that gets you high.

CBD varies from THC in two critical ways:

1. Unlike THC, CBD does not produce a euphoric high or psychoactive effect because CBD doesn't affect the same receptors as THC.

2. In the body's endocannabinoid system, THC directly replaces endocannabinoids in your body. CBD regulates endocannabinoid production and function.

Off point but too good not to share

What may surprise you is that many other medicinal plants contain therapeutic compounds similar to cannabinoids.

Other herbs and spices that engage the endocannabinoid system include echinacea, black truffles, Chinese Rhododendron, Japanese liverwort, electric daisy, black pepper, and chocolate, just to name a few. Mother Nature has designed a fiercely fabulous array of plants that work synergistically with the human body to help us heal ourselves and support our wellness.

Thanks, Mama!

How does CBD reduce pain?

CBD influences your body to use its own endocannabinoids more effectively.

According to one study, CBD activates or inhibits other compounds in the endocannabinoid system. For instance, CBD stops the body from absorbing anandamide, one compound associated with regulating pain. Increased levels of anandamide in the bloodstream may reduce the amount of pain a person feels.

Cannabidiol may also limit inflammation in the brain and nervous system, which may help people experiencing pain, insomnia and certain immune-system responses.

Inflammation is one of the primary causes of chronic pain. CBD has been shown to significantly reduce inflammation.

How does CBD decrease anxiety?

It appears that CBD impacts serotonin. Serotonin is a chemical in your body that plays a critically important role in your mental health. Low serotonin levels are common in depression and can also cause anxiety in some individuals.

Studies indicate that CBD appears to work with a brain receptor called CB1. Receptors are tiny proteins located on the surface your cells that receive chemical signals from different stimuli and help your cells respond. While the exact way CBD affects CB1 is not yet fully understood, it’s thought that it alters serotonin signals by boosting signaling through serotonin receptors to block reabsorption of serotonin in the brain. This increases availability of serotonin in the synaptic space, helping brain cells transmit more serotonin signals to reduce anxiety and boost your mood.

Several studies indicate the potential benefits of CBD for multiple forms of anxiety, including generalized anxiety, social anxiety disorder (SAD), post-traumatic stress disorder (PTSD). CBD may also help treat anxiety-induced insomnia.

Where do you source your CBD?

Our hemp oil CBD is always the same superior genetic strain, sustainably grown on a small farm in Colorado. After careful drying, our hemp is processed through supercritical CO2 extraction into Cannabidiol-rich oil. Rest assured you'll always get the same extensive benefits of the same superior hemp in every batch we craft. View our test results here.

Full spectrum hemp extract offers the complete profile of all the cannabinoids and terpenes naturally occurring in the hemp plant. Which means our hemp contains other active plant compounds in addition to the CBD. This includes othercannabinoids such as CBN, CBL, and CBCVA, as well as aromatic (nice smelling) cannabis terpenes like pinene and limonene.

Aren't hemp and cannabis the same plant?

No. Really, they aren't.

We get this question a lot. After all, both plants contain the same cannabinoids, right? Yes, they do, but the correct answer to the question is no, they're not the same plant -- they're just both part of the Cannabis sativa species.

Hemp is a Cannabis Sativa plant that contains high amounts of CBD and only trace amounts of THC.

Only products made from industrial hemp (less than 0.3% THC) are legal to sell, buy, consume, and ship. This single factor (0.3%) is howmostpeople distinguish between what is classified as “hemp” and what is classified as “cannabis.”

Hemp is completely different from cannabis in function, cultivation, and application. Cannabis is used for medicinal or recreational purposes. Hemp is bred for use medicinally and for a massive array of industrial applications including fiber for clothing, construction, textiles, paper, fuel, dietary supplements, food, and skin care products.

Hemp is a renewable resource that can be produced domestically. It grows quickly, naturally resists plant diseases, requires little weeding, thrives in most climates, and enriches the soil in which it grows. We've heard hemp has over 25,000 possible applications, and we believe it. Hemp is one of the most useful plants on earth.